I did not forget about this series, I swear. Going offline for 9 days has taken a bit harder toll on my workflow than expected, so I'm a few days behind.

My promise to you is to be back on track before the end of this week, hell or high water.

This post is part of a 95 post series discussing the 95 theses of the Cluetrain Manifesto as they relate to business in 2009. Read more about the series in the introduction post. And check out the rest of the series!

Thesis #24: Bombastic boasts--"We are positioned to …