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Geek

Celebrating the 1%. The Passionate Enthusiasts.

"There has never been a better time to be a geek. After decades, if not centuries, of persecution, ridicule and never, ever getting the girl, geeks are hot . . . They are scientists, programmers, artists, musicians, actors, video gamers, skateboarders and architects . . . They are changing every aspect of our lives. They are the geeks and their time has come."
~ Neil Feineman: The Ultimate Guide to Geek Culture

created by Gautama

Geeks

Gautama's Picture stirko's Picture Mr BG's Picture

Shoutbox - 3 comments

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Gautama says:

Consumers today often know more about a company's product than do their senior marketing directors. The internet provides the fertile environment within which information is freely shared and broadcasted. Word gets out and it spreads fast. Decisions no longer rest with a marketing team behind closed doors, nor with a team that learns and observes from its audience, but with a brand made up of fellow enthusiasts.

Geek Theory is a celebration of the 1% category of passionate enthusiasts engaged in a niche area of expertise and knowledge. That person is fascinated, perhaps even obsessive in their manner, perusing their specialist activity independent of incentive or reward, but simply for what it gives to them all of its own.

Identifying and connecting with the core 1% around which gravitate those who interact (at least once) and those who merely look on. The message resonates with the core, quickly spreading to peer enthusiasts, and then rippling outwards to the periphery crowds.

Authentic communications that nurture relationships of longevity and mutual benefit %u2013 The Karma Principle.

posted Mar 30

Comment replies (2)

stirko says:

All hail the Geeks, the Enthusiasts, the Specialists, the Creative, the Independent.

No longer do we have to sit back and do what we're told. Eat what we're given, listen to what the radio plays, watch whats on TV, buy what they tell us we need.

Create More. Consume Less.

posted Mar 30

Mr BG says:

The time of Geeks has come. No longer do we have to sit on the periphery being dictated to by the fickle . Create, share and appreciate what you want, when you want, how you want.

posted Mar 31

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