I picked up my very first copy of Wired today (And I consider myself a geek! The shame!), and I absolutely love it. The only other "import" magazine (I live in Hong Kong, see) I read is Computer Arts. And while Computer Arts is an excellent magazine, it contains a few sections that do not appeal to me, which makes the $145 HKD price tag pretty friggin' steep. I was much more satisfied after reading Wired, 'cos I feel like I'm getting my money's worth. Which is shocking, considering how reckless I am when it comes to buying books and magazines :P

EDIT: Oh man, the cover reads "H O E", doesn't it? Honest mistake. Seriously.